Leather goods · Content and strategy
T. Ferdinand
A premium brand with almost no public footprint. We built what it stands for in public, and the work that carries it.
The brief
A premium goods brand with almost no public footprint and no system for what to say or show.
What we owned
Content and strategy. What the brand stands for in public, and the work that carries it.
What moved
3x ROI
Instagram from about 2,000 to about 20,000 followers in two years. Roughly 3x return on the work.
The point
Followers are the side effect. Return is the story. Strategy first, content as the delivery.
No footprint
yet? Fix it.
Start a conversation
yet? Fix it.